Logo Creation

A thriving summer business that rents out kayaks and canoes wanted to diversify its business during the “off” season. Our team developed a logo fitting for any outdoor adventure. From font selection to color branding, our focus was simplicity, fun, and the great outdoors.

Website Development

Blue River Paddle Nation was looking for a simple, but effective website design. They reached out to us to develop a storefront where they could easily showcase and sell “outdoor” themed merchandise during their slower winter season. The website features a user-friendly shopping format that can easily be updated as their selection changes from season to season.

Digital Strategy & Advertising

Three23Creatives helped the company launch their new site and new merchandise through Facebook Ads after the store was ready for shopping. This duel strategy created further reach for the business to help achieve their “off” season goals.


Client: Blue River Paddle Nation

Location: Milltown, IN